Digital Studies 101

A common resource for Digital Studies at UMW.


A “meme” is a virally-transmitted cultural symbol or social idea. But what is it about memes that leads to the level of virality? Why are we so attracted to making and sharing (and sharing and sharing and sharing) memes?

Suggested Readings

Suggested Tasks

  • Make a meme and share it on the UMW memes Facebook or some other context
  • Create a new meme template
  • Analyze a meme, focusing on how it uses visual rhetoric
  • Track a meme’s popularity over time, and analyze its circulation through different communities

Slack Channel: memes